The Natural Edge Project The Natural Advantage of Nations Whole System Design Factor 5 Cents and Sustainability Higher Education and Sustainable Development

"The book (The Natural Advantage of Nations) shows a lot of good arguments to convince skeptics. To highlight those who have profited from sustainability is a good strategy. I hope the book will be an eye opener for at least a few of those, not yet occupied by sustainability."
Frank Zimmermann, City of Heidelberg, Head Agenda 21-Office

The Natural Advantage of Nations (Vol. I): Business Opportunities, Innovation and Governance in the 21st Century


References from the Book

1. Holm, H. and Sorensen, G. (1995) Whose World Order: Uneven Globalization and the End of the Cold War, Westview Press. Define globalization as the 'intensification of economic, political, social and cultural relations across borders'.

2. Braithwaite, J. and Drahos, P. (2000) Global Business Regulation, Cambridge University Press, Cambridge . The award-winning work of Braithwaite and Drahos provides clear frameworks and strategies forward for all actors. Their work, the result of over 500 interviews over 10 years, shows the range of people wishing to work for a race to the top.

3. Ibid, p519.

4. At present, basic trade rules dictate that imports of goods may not be restricted because of their environmental impacts on their production processes. The lack of environmental policies in the exporting country cannot be given as a valid reason to restrict trade unless the products themselves are the source of the pollution for the importing country. Hence, the WTO considers recycled and non-recycled paper 'like' products and cannot be discriminated against.

5. Heij,E (2002) CSIRO FutureCorp Forum, CSIRO Sustainability Newsletter, no 12, Adelaide ( ).

6. FOE, Trade Case Study: US Ban on the Use of More Polluting Petrol in City Areas (aka the 'Venezuela-Petrol Dispute'), Friends of the Earth International.

7. See Note 5